Your routine
ValmontPrimary Veil
Why it fits
A leave-on prepping mist after cleansing and toner, before eye treatment and serum.
Valmont V-Firm Serum
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Explore La Crem rewardsLoss of firmness, dry or mature skin
A milky firming serum with Valmont’s Density Complex, peptides and Triple DNA that improves the look of firmness, elasticity and facial contour definition.
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5238 Windermere Boulevard
Edmonton AB T6W 0L9
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Valmont
V-Firm Serum
Your ritual begins with the right choice.
$480.00 CAD
Taxes calculated at checkout.
The skincare focus
Firmer-looking contours, built over weeks.
A milky firming serum with Valmont’s Density Complex, peptides and Triple DNA that improves the look of firmness, elasticity and facial contour definition.
Explore our ingredient glossaryValmont
The formula, explained.
The ingredients behind this formula—and what they bring to your skin.
Ascorbyl Tetraisopalmitate
Oil-soluble vitamin C for a firmer, more even look.
Copper Lysinate/Prolinate
Supports firmer, more elastic-looking skin.
Palmitoyl Tripeptide-1 and Palmitoyl Tetrapeptide-7
Improve the look of firmness and smoothness.
Ingredient imagery is illustrative. Explore the full ingredient list below.
Made to work together
Pairs beautifully.
V-Firm Serum, V-Firm Eye, then V-Firm Cream.
Your routine
ValmontWonder Falls
Why it fits
The first cleanse of the evening, to remove makeup and sunscreen.
Worth knowing
The finer details.
A closer look at your skin, your routine and what goes into the formula.
Valmont V-Firm Serum
Valmont V-Firm Serum is a melting milky serum for skin showing a visible loss of firmness, volume or contour definition.
The Density Complex (oil-soluble vitamin C, copper, amino acids, immortelle and a glucosamine derivative), a peptide cocktail, Triple DNA and RNA help skin look denser and more resilient.
Skin feels stronger and more supple, and looks smoother and firmer.
Why we love it
When the concern isn’t just lines but a change in firmness and contour, this is the serum we reach for. Give it 12 weeks of morning and evening use.
Benefits
- Improves the look of firmness and elasticity
- Visibly plumps areas of lost volume
- Supports more defined-looking contours
- Helps soften the look of smile lines
- Hydrates with a melting texture
Best for
Loss of firmness, dry or mature skin
Focus on the cheeks, jawline and beside the mouth. Let the formula, not pressure, do the work.
How to use
- Morning and/or evening, on clean skin.
- Smooth one pump from the centre of the face outward, then up the neck.
- Avoid the eye contour.
- Follow with V-Firm Eye and V-Firm Cream.
- Sunscreen every morning.
Precautions
Full Ingredient List
Water (Aqua), Glycerin, Coco-Caprylate/Caprate, Methyl Gluceth-20, Butylene Glycol, Ascorbyl Tetraisopalmitate, Pentylene Glycol, Myristyl Alcohol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Dimethicone, Glyceryl Stearate, PEG-100 Stearate, Calcium DNA, Copper Lysinate/Prolinate, Disodium Acetyl Glucosamine Phosphate, Helianthus Annuus (Sunflower) Seed Oil, Helichrysum Stoechas Extract, Lactic Acid, Lactis Proteinum (Whey Protein), Lactose, Lecithin, Magnesium DNA, Methylglucoside Phosphate, Palmitoyl Tetrapeptide-7, Palmitoyl Tripeptide-1, RNA, Sodium DNA, Sodium Glucuronate, Tocopherol, Urea, 1,2-Hexanediol, Caprylyl Glycol, Carbomer, Citric Acid, Disodium EDTA, Magnesium Sulfate, Myristyl Glucoside, Polyacrylate Crosspolymer-6, Polysorbate 20, Polysorbate 60, Sodium Lactate, Sorbitan Isostearate, T-Butyl Alcohol, Xanthan Gum, Chlorphenesin, O-Cymen-5-Ol, Phenoxyethanol, Fragrance (Parfum), Cinnamyl Alcohol, Citronellol, Eugenol, Geraniol, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool.
Ingredient lists may be updated by the manufacturer. Refer to the product packaging for the most current formula.
Shipping & returns
For delivery and return information, view our policy.
Firming and Facial Contour Serum
Valmont V-Firm Serum is a luxurious milky facial serum designed to improve the appearance of firmness, elasticity and facial contour definition.
Its biomimetic formula helps visibly densify and plump skin affected by a loss of tone or volume. Powered by Valmont’s Density Complex, peptide cocktail, Triple DNA and RNA, it leaves the complexion feeling stronger and more supple while appearing smoother, firmer and beautifully resilient.
Benefits
- Helps improve the appearance of skin firmness and elasticity
- Visibly plumps areas affected by a loss of volume
- Supports more defined-looking facial contours
- Helps soften the appearance of nasolabial folds
- Visibly tones and densifies the complexion
- Supports smoother, stronger-looking skin
- Provides hydration and comfort through a melting milky texture
- Particularly beneficial for dry and mature-looking skin
Best For
- Visible loss of firmness and elasticity
- Skin affected by a loss of facial volume
- Less defined-looking cheekbones and facial contours
- Nasolabial folds and visible skin slackening
- Mature-looking or gravity-affected skin
- Dry or moisture-depleted complexions
- Anyone seeking a dedicated firming serum
- All ages wanting to support skin density and resilience
How It Works
V-Firm Serum uses biomimetic ingredients selected for their compatibility with the skin’s natural structure.
- The Density Complex combines an oil-soluble form of vitamin C, amino acids, copper, a glucosamine derivative and immortelle flower extract to support a denser, stronger and more cohesive-looking complexion.
- A peptide cocktail helps improve the appearance of firmness and smoothness, while Valmont’s Triple DNA provides intensive hydration and supports the skin’s revitalized appearance.
- Milk protein and RNA complete the formula, helping support skin communication, elasticity and visible resilience.
How to Use
- Morning and/or evening, apply one pump to clean skin over the face and neck, avoiding the eye contour.
- Smooth gently from the centre of the face outward and continue over the neck using upward movements.
- Follow with V-Firm Eye and V-Firm Cream, or with the moisturizer best suited to your skin. Apply sunscreen every morning.
Loshen & Crem’s Recommendation
V-Firm Serum is one of the Valmont products we recommend when a client’s primary concern is not simply wrinkles, but a visible change in firmness, facial volume and contour definition.
The key with this serum is consistency. We recommend committing to morning and evening use for approximately 12 weeks rather than expecting a dramatic structural change after only a few applications.
Apply one full pump over the face and neck, paying particular attention to the cheeks, jawline and areas beside the mouth. Use gentle upward movements, but remember that the formula—not aggressive massage—should do the work.
For the complete Valmont firming ritual, layer V-Firm Serum with V-Firm Eye and V-Firm Cream. The serum may also be paired with another Valmont moisturizer when its texture is better suited to your skin.
Important Vitamin C Note
The V-Firm Collection contains a concentrated vitamin C derivative.
When V-Firm Serum and V-Firm Cream are used together, the combined routine may feel particularly active for skin that is sensitive to vitamin C. Introduce the products gradually or alternate their use according to your skin’s tolerance.
Ingredients
- Density Complex: Combines vitamin C, lysine and proline-supporting ingredients, copper, a glucosamine derivative and immortelle flower extract to support skin density, cohesion and visible firmness.
- Peptide Cocktail: Palmitoyl Tripeptide-1 and Palmitoyl Tetrapeptide-7 help improve the appearance of firmness, elasticity and skin smoothness.
- Triple DNA: Valmont’s signature hydrating complex combines calcium, magnesium and sodium DNA to support moisture retention and a revitalized appearance.
- RNA: Helps support skin vitality and optimal-looking cellular function.
- Ascorbyl Tetraisopalmitate: An oil-soluble vitamin C derivative that provides antioxidant support and helps promote a firmer, more even-looking complexion.
- Copper Lysinate/Prolinate: Combines copper with amino acids involved in supporting the appearance of collagen and elastin.
- Milk Protein: Helps condition the skin and support a smoother, more elastic-looking complexion.
- Immortelle Flower Extract: Helps support the cohesion and resilience of the skin’s visible structure.
- Glycerin and Methyl Gluceth-20: Humectants that help attract moisture and maintain softness and comfort.
- Sunflower Seed Oil and Vitamin E: Help condition and protect dry or depleted-looking skin.
Full Ingredient List
Water (Aqua), Glycerin, Coco-Caprylate/Caprate, Methyl Gluceth-20, Butylene Glycol, Ascorbyl Tetraisopalmitate, Pentylene Glycol, Myristyl Alcohol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Dimethicone, Glyceryl Stearate, PEG-100 Stearate, Calcium DNA, Copper Lysinate/Prolinate, Disodium Acetyl Glucosamine Phosphate, Helianthus Annuus (Sunflower) Seed Oil, Helichrysum Stoechas Extract, Lactic Acid, Lactis Proteinum (Whey Protein), Lactose, Lecithin, Magnesium DNA, Methylglucoside Phosphate, Palmitoyl Tetrapeptide-7, Palmitoyl Tripeptide-1, RNA, Sodium DNA, Sodium Glucuronate, Tocopherol, Urea, 1,2-Hexanediol, Caprylyl Glycol, Carbomer, Citric Acid, Disodium EDTA, Magnesium Sulfate, Myristyl Glucoside, Polyacrylate Crosspolymer-6, Polysorbate 20, Polysorbate 60, Sodium Lactate, Sorbitan Isostearate, T-Butyl Alcohol, Xanthan Gum, Chlorphenesin, O-Cymen-5-Ol, Phenoxyethanol, Fragrance (Parfum), Cinnamyl Alcohol, Citronellol, Eugenol, Geraniol, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool.
Ingredient lists may be updated by the manufacturer. Refer to the product packaging for the most current formula.
Frequently Asked Questions
What is Valmont V-Firm Serum?
Valmont V-Firm Serum is a milky firming and facial-contour serum designed to improve the appearance of elasticity, skin density, lost volume and contour definition.
What concerns does it target?
It primarily targets visible skin slackening, loss of elasticity, reduced facial volume, nasolabial folds and less defined-looking facial contours.
Does it help with sagging skin?
It is formulated to tone, densify and improve the appearance of gravity-affected skin. It cannot physically reposition facial tissue, but consistent use can help the complexion appear firmer, plumper and more resilient.
How long does it take to work?
Skin may feel hydrated and comfortable immediately. For firming and plumping benefits, consistent morning and evening application for approximately 12 weeks is recommended.
How often should I use it?
Apply one pump every morning and/or evening before eye cream and moisturizer.
What skin types can use it?
It is suitable for all skin types and ages. Valmont notes that it is particularly beneficial for skin prone to dryness.
Can younger skin use it?
Yes. There is no required age. It is most relevant when the goal is to support elasticity, firmness and facial-contour definition.
Is it hydrating?
Yes. It contains glycerin, Methyl Gluceth-20, Triple DNA, urea and sodium lactate to help maintain hydration, softness and suppleness.
Does it contain vitamin C?
Yes. It contains Ascorbyl Tetraisopalmitate, an oil-soluble vitamin C derivative. Skin sensitive to vitamin C should introduce V-Firm Serum and Cream gradually.
Can I use it with retinol?
They may be used within the same overall routine when tolerated, but sensitive skin may prefer vitamin C-based V-Firm products in the morning and retinoids in the evening. Introduce new active combinations gradually.
Is it vegan?
No. The formula contains whey protein and lactose, which are derived from milk.
What is the difference between V-Firm Serum and V-Lift Serum?
V-Firm Serum focuses primarily on visible firmness, elasticity, lost volume and facial-contour definition. V-Lift Serum is more specifically focused on smoothing the appearance of established lines and wrinkles.
What is the difference between V-Firm Serum and Time Master XL?
V-Firm Serum is a daily, long-term serum focused on firmness and facial contour. Time Master XL is an intensive four-week program addressing several visible signs of aging at once, used in place of your regular serum for 28 days.
Should I use V-Firm Cream after the serum?
V-Firm Cream completes the dedicated firming ritual and may enhance the collection’s overall benefits. Skin sensitive to vitamin C can introduce the products gradually or pair the serum with another suitable moisturizer.
Where can I buy Valmont V-Firm Serum in Canada?
Valmont V-Firm Serum is available from Loshen & Crem online across Canada and at our Edmonton, Alberta skincare boutique, with personalized product guidance available before purchase.
The care behind your order
From our boutique.
To your door.
A few helpful details, before your next delivery.
Track your order01 · Across Canada
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Returns & order support
Ascorbyl Tetraisopalmitate
Oil-soluble vitamin C for a firmer, more even look.
Copper Lysinate/Prolinate
Supports firmer, more elastic-looking skin.
Palmitoyl Tripeptide-1 and Palmitoyl Tetrapeptide-7
Improve the look of firmness and smoothness.
Calcium, Magnesium and Sodium DNA (Triple DNA) with RNA
Hydration and vitality.
Helichrysum Stoechas (Immortelle) Extract
Supports skin cohesion.
Curious about your ingredients?
Explore La Matière
A little guidance. A more considered routine.
Your skin.
Our attention.
Beautiful formulas are only part of the story. Knowing what belongs in your routine makes all the difference.
Talk through your skin, the products you already use and the questions on your mind with one of our facialists.
Book a consultation Just a product question? Ask us.Personal guidance, in Edmonton or online.
The care behind your care
A place in your routine.
A team in your corner.
From your first question to your next replenishment, there’s a real person here to help.
01 Make sense of what you already use
You don’t need to start over. Bring us your current routine and we’ll help you understand where a new formula fits.
Ask our team02 Get to know your skin
Take our skin questionnaire for a thoughtful starting point, then speak with us if you’d like to explore your recommendations.
Find your starting point03 Keep the conversation going
A question about how to use it? Unsure about your next step? You’re welcome to come back to our team for guidance.
We’re here to helpFrom our Edmonton boutique
Explore Valmont.
Find your place to begin.
Discover Valmont V-Firm Serum at Loshen & Crem, a skin-health boutique and facial studio in Edmonton, Alberta. Explore the Valmont collection online across Canada, or speak with our facialists about how this formula fits into the products you already use.
A little care, to keep.
Your ritual, beautifully noted.
The guidance you’ll want when you get home: how to use it, what to expect and when to check in. A little reminder, with your team still in reach.