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Black-and-white portrait showing freckles and natural skin texture

Our ethos

Everything
considered.

Your skin. Your questions. The care you come back for.
Every detail matters, because you do.

The way we care
Skin health, with a human touch. Loshen & Crem Edmonton

A little about us

Good care starts
with a conversation.

There is a person behind every skin concern.
That’s where we begin.

What brought you here? What has worked for you? What hasn’t? We make room for those conversations, so the care we suggest makes sense for your skin and your everyday life.

Whether you’re visiting our Edmonton boutique or finding us from afar, you deserve to feel heard, informed and at ease.

Meet our team

What you can expect from us

Thoughtful care.
Down to the details.

Our philosophy lives in the details.
Here’s what that means for you.

A woman with short silver hair, photographed in black and white
Every skin. Every age. Every chapter.
01

We listen first.

Your skin has a history. So do you. We take the time to understand your routine, your comfort level and what you’re hoping for before making a recommendation.

Room for questions. Always.
02

We explain the why.

You should understand what you’re using and where it fits. We make skincare knowledge easier to use, from the purpose of a product to the order of your routine.

Understanding builds confidence.
03

We choose with care.

Every brand we bring into Loshen & Crem has a reason to be here. We look closely at its approach, its formulas and the place it can have in a thoughtful routine.

A considered selection. A personal recommendation.
04

We give skin time.

Skin changes. Its needs do, too. We believe in realistic expectations, consistency and adjusting your care along the way. There is no single timeline that belongs to everyone.

Your pace is part of the plan.

The belief behind it all

“Luxury is how we deliver.
Trust is why people stay.”
Sarah-Maude Cabana

Sarah-Maude Cabana · Founder, Loshen & Crem

Illustration of a hand returning an empty skincare bottle to a TerraCycle beauty empties box.

Beyond the last drop

A little less waste.
A little more thought.

The care doesn’t end when a product does. Our Em(p)tē initiative invites you to bring eligible beauty empties back to the boutique for recycling.

A small habit, with a place in your routine.

Discover Em(p)tē & what to bring

Come as you are

You don’t need to have
it all figured out.

Start with what you know about your skin.
We’ll help you take the next step.