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Explore La Crem rewardsStay bright and beautiful with this restorative silkening treatment designed specifically for blondes. This supercharged concentrate instantly tones brassiness and brightens strands with violet pigments. A blend of rich oils and lavender extract nourishes, repairs, and hydrates, leaving hair ultra-soft and shiny. The formula helps prevent future damage while increasing elasticity and softness for healthier-looking blonde hair.
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Usually ready in 24 hours
5238 Windermere Boulevard
Edmonton AB T6W 0L9
Canada
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Oribe
Your ritual begins with the right choice.
$82.00 CAD
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The haircare focus
Stay bright and beautiful with this restorative silkening treatment designed specifically for blondes. This supercharged concentrate instantly tones brassiness and brightens strands with violet pigments. A blend of rich oils and lavender extract nourishes, repairs, and hydrates, leaving hair ultra-soft and shiny. The formula helps prevent future damage while increasing elasticity and softness for healthier-looking blonde hair.
Explore our ingredient glossaryOribe
The ingredients behind this formula—and what they bring to your hair and scalp.
Oribe Signature Complex
Watermelon, lychee and edelweiss extracts form Oribe’s signature botanical blend, selected to help protect hair from environmental stress.
Lavender
An aromatic botanical ingredient within the complete formula.
Coconut oil
Helps soften and condition the surface for a smoother, more supple feel.
Ingredient imagery is illustrative. Explore the full ingredient list below.
The hair & scalp edit
Select a routine step to see where that product belongs. Tap the illustration to explore each area.
Bright Blonde Radiance & Repair Treatment
Tap an area to explore. Check the full product directions before applying.
Select a step. The illustration and product guidance will update together.
Explore the product directions and our recommended pairings below.
Choose the steps your hair needs. Follow each product’s directions.
Made to work together

Your routine

Your routine
Stay bright and beautiful with this restorative silkening treatment designed specifically for blondes.
Worth knowing
A closer look at your hair, your routine and what goes into the formula.
Stay bright and beautiful with this restorative silkening treatment designed specifically for blondes. This supercharged concentrate instantly tones brassiness and brightens strands with violet pigments. A blend of rich oils and lavender extract nourishes, repairs, and hydrates, leaving hair ultra-soft and shiny. The formula helps prevent future damage while increasing elasticity and softness for healthier-looking blonde hair.
After shampooing, apply generously to wet hair. Leave on for at least one minute or up to three minutes for more intense toning. Rinse thoroughly. Use once a week in place of a conditioner or as needed.
Pair with Bright Blonde Shampoo and Conditioner for Beautiful Color to enhance toning and keep your blonde hair looking vibrant, shiny, and nourished.
Aqua/Water/Eau, Cetearyl Alcohol, Glycerin, Isoamyl Laurate, Propanediol, Cocos Nucifera (Coconut) Oil, Polyquaternium-6, Squalane, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Butyrospermum Parkii (Shea) Butter, Brassica Alcohol, Phenoxyethanol, Cetrimonium Chloride, Parfum/Fragrance, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Brassicyl Valinate Esylate, Cetyl Hydroxyethylcellulose, Panthenol, Sodium Benzoate, Potassium Sorbate, Caprylyl Glycol, Polyquaternium-37, Dicaprylyl Carbonate, Calcium Gluconate, Sodium Phytate, Oryza Sativa (Rice) Bran Extract, Sodium Dilauramidoglutamide Lysine, Sodium PCA, Quaternium-95, Cinnamidopropyltrimonium Chloride, Sodium Lactate, Arginine, Aspartic Acid, Rosmarinus Officinalis (Rosemary) Extract, Citric Acid, Helianthus Annuus (Sunflower) Extract, PCA, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Limon (Lemon) Fruit Extract, Crocus Sativus Flower Extract, Curcuma Longa (Turmeric) Root Extract, Citrullus Lanatus (Watermelon) Seed Oil, Hydrolyzed Vegetable Protein, Lavandula Angustifolia (Lavender) Flower Extract, Litchi Chinensis Fruit Extract, Zingiber Officinale (Ginger) Root Extract, Butylene Glycol, Hydrolyzed Quinoa, Lauryl Glucoside, Hydrated Silica, Rosmarinus Officinalis (Rosemary) Leaf Extract, Tocopherol, Glycine, Alanine, Galactoarabinan, Salvia Hispanica Seed Extract, Disodium Phosphate, Serine, Silica Dimethyl Silylate, Trehalose, Xylitol, Leontopodium Alpinum Flower/Leaf Extract, Cynara Scolymus (Artichoke) Leaf Extract, Sodium Phosphate, Valine, Oryza Sativa (Rice) Seed Protein, Camellia Sinensis Leaf Extract, Gluconolactone, Isoleucine, Phytic Acid, Proline, Threonine, Oryza Sativa (Rice) Extract, Histidine, Phenylalanine, Pisum Sativum (Pea) Extract, Moringa Oleifera Seed Oil, Olea Europaea (Olive) Fruit Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Litchi Chinensis Pericarp Extract, Sodium Hydroxide, Hexyl Cinnamal, Limonene, Linalool, CI 17200 (Red 33), CI 60730 (Ext. Violet 2).
For delivery and return information, view our policy.
Watermelon, lychee and edelweiss extracts form Oribe’s signature botanical blend, selected to help protect hair from environmental stress.
An aromatic botanical ingredient within the complete formula.
Helps soften and condition the surface for a smoother, more supple feel.
An emollient butter that helps soften and condition.
Curious about your ingredients?
Explore La Matière
A little guidance. A more considered routine.
Beautiful formulas are only part of the story. Knowing what belongs in your routine makes all the difference.
Talk through your hair and scalp needs, the products you already use and the questions on your mind with our team.
Ask our team Just a product question? Ask us.The care behind your care
From your first question to your next replenishment, there’s a real person here to help.
You don’t need to start over. Bring us your current routine and we’ll help you understand where a new formula fits.
Ask our teamTell us about your hair, your scalp and how you like to care for them. We’ll help you find a thoughtful starting point.
Find your starting pointA question about how to use it? Unsure about your next step? You’re welcome to come back to our team for guidance.
We’re here to helpFrom our Edmonton boutique
Discover Bright Blonde Radiance & Repair Treatment at Loshen & Crem, a skin-health boutique and facial studio in Edmonton, Alberta. Explore the Oribe collection online across Canada, or ask our team how this formula fits into your hair and scalp routine.
A little care, to keep.
The guidance you’ll want when you get home: how to use it, what to expect and when to check in. A little reminder, with your team still in reach.
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