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NOUNOU Shampoo

Regular price $18.00 CADAfterpay

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Nourishing shampoo for highly processed or brittle hair

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Boutique details

Your Edmonton boutique.

5238 Windermere Boulevard
Edmonton AB T6W 0L9
Canada

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Tomato extract

The haircare focus

NOUNOU Shampoo

Nourishing shampoo for highly processed or brittle hair

Explore our ingredient glossary

davines

The formula, explained.

The ingredients behind this formula—and what they bring to your hair and scalp.

Tomato extract

Tomato extract

Rich in antioxidants, minerals, and vitamin C to nourish and protect

Ingredient imagery is illustrative. Explore the full ingredient list below.

The hair & scalp edit

Your ritual,
from root to tip.

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Where to apply

NOUNOU Shampoo

Delicate illustration of hair from the crown to the ends.

Application guidance

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Made to work together

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Nourishing shampoo for highly processed or brittle hair.

Worth knowing

The finer details.

A closer look at your hair, your routine and what goes into the formula.

NOUNOU Shampoo

Nourishing shampoo for highly processed or brittle hair

This restorative shampoo is designed to gently cleanse while delivering deep hydration and care to dry, damaged, or chemically treated hair. Infused with tomato extract from Slow Food Presidia, the formula replenishes softness, enhances shine, and strengthens fragile strands without stripping their natural vitality.

Perfect for bleached, permed, relaxed, or overly dry hair, NOUNOU Shampoo transforms brittle textures into touchably soft, resilient lengths with renewed bounce.

Recommended for:
  • Damaged, dry, brittle, or chemically treated hair
  • Bleached, permed, or relaxed hair
  • Dullness, breakage, or loss of elasticity
Benefits:
  • Deep nourishment for fragile, processed hair
  • Boosts softness and silkiness without heaviness
  • Provides protection and hydration
  • Gentle foaming formula ideal for sensitized scalps
  • Enriched with natural active ingredients
How to use:
  1. Apply to wet hair and gently massage into scalp and through lengths
  2. Rinse thoroughly and repeat if necessary
  3. Follow with NOUNOU Conditioner or Hair Mask for extra nourishment
Loshen & Crem’s recommendation:


Ideal for post-salon recovery or ongoing support for chemically treated hair. Use this shampoo as your go-to ritual when hair needs a break from styling stress or dryness—follow with the NOUNOU mask for a full repair treatment.

Ingredients:
  • Tomato extract – Rich in antioxidants, minerals, and vitamin C to nourish and protect
  • Panthenol – Restores moisture and strengthens damaged fibers
  • Glycerin – Boosts hydration and supports a soft, healthy finish

Aqua / Water / Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Parfum (Fragrance), Benzyl Alcohol, Caprylyl/Capryl Glucoside, Glycerin, Panthenol, Sodium Benzoate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Sodium Gluconate, Glycol Distearate, Butylene Glycol, Lupinus Albus Seed Extract, Triheptanoin, Cellulose, Cellulose Gum, Coco-Glucoside, Terephthalylidene Dicamphor Sulfonic Acid, Coco-Caprylate/Caprate, Alcohol, Glyceryl Oleate, Glyceryl Stearate, Dilinoleic Acid/Butanediol Copolymer, Citric Acid, Castor Oil/IPDI Copolymer, Sodium Phytate, CI 19140 (Yellow 5), CI 14700 (Red 4), CI 61570 (Green 5), Linalool, Limonene, Citrus Aurantium Flower Oil, Linalyl Acetate, Geraniol.

The product information listed here may be subject to change. Always refer to the product packaging for the most up-to-date ingredient list.

Original Formula:
AQUA / WATER / EAU, DISODIUM LAURETH SULFOSUCCINATE, GLYCERIN, SODIUM COCOYL ISETHIONATE, SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL BETAINE, SODIUM LAUROYL SARCOSINATE, SODIUM LAURYL SULFOACETATE, COCO-GLUCOSIDE, GLYCERYL OLEATE, BENZYL ALCOHOL, PANTHENOL, PHENETHYL BENZOATE, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, PARFUM / FRAGRANCE, GLYCOL DISTEARATE, SODIUM METHYL 2-SULFOLAURATE, SODIUM BENZOATE, DICAPRYLYL ETHER, DISODIUM EDTA, BUTETH-3, LAURYL ALCOHOL, POLYQUATERNIUM-7, POLYQUATERNIUM-10, AMODIMETHICONE, SODIUM BENZOTRIAZOLYL BUTYLPHENOL SULFONATE, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, SODIUM HYDROXIDE, DISODIUM 2-SULFOLAURATE, SOLANUM LYCOPERSICUM FRUIT EXTRACT / SOLANUM LYCOPERSICUM (TOMATO) FRUIT EXTRACT, CITRIC ACID, C11-15 PARETH-7, GLYCERYL STEARATE, ALCOHOL, SODIUM CHLORIDE, LAURETH-9, TRIDECETH-12, LINALOOL, GERANIOL, TRIS(TETRAMETHYLHYDROXYPIPERIDINOL) CITRATE, TRIBUTYL CITRATE, CI 19140 / YELLOW 5, CI 14700 / RED 4, CI 61570 / GREEN 5.

Shipping Notice:

A quick note: The 1000 ml size has a bit more weight to it, so it ships with standard delivery only. Express options won’t apply, but it will make its way to you with the same care and attention.

How to use

  1. Massage: Apply to wet hair and gently massage into scalp and through lengths
  2. Repeat if needed: Rinse thoroughly and repeat if necessary
  3. Apply: Follow with NOUNOU Conditioner or Hair Mask for extra nourishment

Full Ingredient List


  • Tomato extract – Rich in antioxidants, minerals, and vitamin C to nourish and protect


  • Panthenol – Restores moisture and strengthens damaged fibers

  • Glycerin – Boosts hydration and supports a soft, healthy finish

The product information listed here may be subject to change. Always refer to the product packaging for the most up-to-date ingredient list.

Aqua / Water / Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Parfum (Fragrance), Benzyl Alcohol, Caprylyl/Capryl Glucoside, Glycerin, Panthenol, Sodium Benzoate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Sodium Gluconate, Glycol Distearate, Butylene Glycol, Lupinus Albus Seed Extract, Triheptanoin, Cellulose, Cellulose Gum, Coco-Glucoside, Terephthalylidene Dicamphor Sulfonic Acid, Coco-Caprylate/Caprate, Alcohol, Glyceryl Oleate, Glyceryl Stearate, Dilinoleic Acid/Butanediol Copolymer, Citric Acid, Castor Oil/IPDI Copolymer, Sodium Phytate, CI 19140 (Yellow 5), CI 14700 (Red 4), CI 61570 (Green 5), Linalool, Limonene, Citrus Aurantium Flower Oil, Linalyl Acetate, Geraniol.

Original Formula:
AQUA / WATER / EAU, DISODIUM LAURETH SULFOSUCCINATE, GLYCERIN, SODIUM COCOYL ISETHIONATE, SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL BETAINE, SODIUM LAUROYL SARCOSINATE, SODIUM LAURYL SULFOACETATE, COCO-GLUCOSIDE, GLYCERYL OLEATE, BENZYL ALCOHOL, PANTHENOL, PHENETHYL BENZOATE, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, PARFUM / FRAGRANCE, GLYCOL DISTEARATE, SODIUM METHYL 2-SULFOLAURATE, SODIUM BENZOATE, DICAPRYLYL ETHER, DISODIUM EDTA, BUTETH-3, LAURYL ALCOHOL, POLYQUATERNIUM-7, POLYQUATERNIUM-10, AMODIMETHICONE, SODIUM BENZOTRIAZOLYL BUTYLPHENOL SULFONATE, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, SODIUM HYDROXIDE, DISODIUM 2-SULFOLAURATE, SOLANUM LYCOPERSICUM FRUIT EXTRACT / SOLANUM LYCOPERSICUM (TOMATO) FRUIT EXTRACT, CITRIC ACID, C11-15 PARETH-7, GLYCERYL STEARATE, ALCOHOL, SODIUM CHLORIDE, LAURETH-9, TRIDECETH-12, LINALOOL, GERANIOL, TRIS(TETRAMETHYLHYDROXYPIPERIDINOL) CITRATE, TRIBUTYL CITRATE, CI 19140 / YELLOW 5, CI 14700 / RED 4, CI 61570 / GREEN 5.

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From your first question to your next replenishment, there’s a real person here to help.

01 Make sense of what you already use

You don’t need to start over. Bring us your current routine and we’ll help you understand where a new formula fits.

Ask our team
02 Get to know your hair and scalp

Tell us about your hair, your scalp and how you like to care for them. We’ll help you find a thoughtful starting point.

Find your starting point
03 Keep the conversation going

A question about how to use it? Unsure about your next step? You’re welcome to come back to our team for guidance.

We’re here to help

From our Edmonton boutique

Explore davines.
Find your place to begin.

Discover NOUNOU Shampoo at Loshen & Crem, a skin-health boutique and facial studio in Edmonton, Alberta. Explore the davines collection online across Canada, or ask our team how this formula fits into your hair and scalp routine.

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