This is a Strong Moulding Clay

Matte styling clay with strong hold and humidity resistance

A matte-finish styling clay that delivers long-lasting, high-hold control without stickiness or shine. Ideal for structured looks that defy frizz, humidity, and gravity—while keeping a natural, dry texture.

Recommended for:

• Matte hairstyles with strong definition
• Short to medium hair needing durable hold
• Frizz- and humidity-prone styles

Benefits:

• Strong, long-lasting hold with a matte finish
• Humidity and moisture resistant
• Adds texture, grip, and control without greasiness
• Ideal for structured, bold styling

How to use:

1. Warm a small amount between hands
2. Apply to dry hair and mold into shape
3. Reapply as needed for extra texture or control

Loshen & Crem’s recommendation:

Perfect as a finishing product after prepping hair with This is a Volume Boosting Mousse or This is a Sea Salt Spray. For enhanced definition, layer with This is a Dry Wax on the ends or flyaways.

Ingredients:

Formulated with Davines' signature "factors" to optimize texture, memory, and performance, while resisting environmental stressors like humidity.

Full INCI list:

Ricinus Communis Seed Oil / Ricinus Communis (Castor) Seed Oil, Kaolin, Propylene Glycol, Cera Alba / Beeswax / Cire d’Abeille, Laureth-4, Isohexadecane, Glyceryl Stearate, Bentonite, Ceresin, Isopropyl Myristate, Hydrogenated Castor Oil, Isopropyl Palmitate, Parfum / Fragrance, Copernicia Cerifera Cera / Copernicia Cerifera (Carnauba) Wax / Cire de Carnauba, PPG-15 Stearyl Ether, Linalool, Limonene, Caramel