


This is a Primer
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Heat-protective priming spray for long-lasting blowouts
This lightweight, leave-in spray preps hair for styling while offering powerful heat protection up to 230°C (450°F). It reduces drying time, shields against humidity, and enhances shine—all while leaving hair soft, full-bodied, and perfectly primed for a polished finish. Ideal for all hair types, especially those prone to frizz or dullness.
Recommended for:
- Prepping hair before blow-drying or heat styling
- Frizz-prone or humidity-sensitive hair
- Adding body, smoothness, and light shine
- Cutting down styling time
Benefits:
- Protects hair from heat up to 230°C / 450°F
- Anti-humidity barrier for longer-lasting styles
- Bodifies and adds natural shine
- Reduces blow-dry time
How to use:
- Spray 5 to 20 pumps evenly on damp or towel-dried hair
- Comb through to distribute from roots to ends
- Blow-dry and style as usual
Loshen & Crem’s recommendation:
Use as a foundational step before any heat styling. For enhanced volume and hold, pair with This is a Medium Hold Modeling Gel depending on desired finish. It’s the first step to frizz-free, resilient styles.
Ingredients:
Powered by Davines' signature “factors,” this formula balances style support with moisture resistance and anti-flaking properties for a clean, long-lasting finish.
Full INCI list:
Aqua / Water / Eau, Alcohol Denat., VP/VA Copolymer, Panthenol, Decyl Glucoside, Polysorbate 20, Polyquaternium-69, Parfum / Fragrance, Polyquaternium-11, Limonene, Linalool, Citric Acid, Hexyl Cinnamal, Geraniol, Hydroxycitronellal, Alpha-Isomethyl Ionone, Citral, Triethanolamine, Benzyl Benzoate.
Complimentary sample.
Free Express Shipping with orders over $189.99
Available at our Edmonton Boutique
Ship to Canada only
Pickup available at Loshen & Crem
Usually ready in 24 hours

This is a Primer
250 ml
Loshen & Crem
5238 Windermere Boulevard
Edmonton AB T6W 0L9
Canada
Returns & Refunds
At Loshen & Crem, we understand that sometimes, even the most carefully chosen product might not be "the one."
- Returns: You have 14 days from delivery to return any unopened and unused products in perfect condition—just as they arrived.
- Refunds: If your return reaches us within 30 days of purchase, you’ll have the choice between a refund or store credit (your preference, naturellement). After 30 days, store credit is your only option. Beyond 40 days, refunds and credits are no longer possible.
Shipping Policy
At Loshen & Crem, we take delivering your skincare treasures très seriously. From Canada to the U.S., we’re here to ensure your beauty cabinet is always well-stocked.
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Free Shipping:
- Canada: Complimentary EXPRESS shipping on orders over $189.99 CAD (after discounts and before taxes).
- United States: Complimentary EXPRESS shipping on orders over $250 USD. We are temporarily pausing USD payments at the moment. Apologies for the inconvenience, and thank you for your understanding!
- During our annual sales, enjoy free EXPEDITED shipping for orders over $250 CAD (or $350 USD).
- For smaller indulgences, shipping is $21.95 CAD within Canada and $30.95 USD to the U.S.
P.S. We ship to P.O. Boxes via Canada Post—but not during strikes. C’est compliqué.
Processing Time:
We aim to dispatch your order within 2 business days, though peak sales and payment verifications may require a touch more patience.
Please note that if you make any changes with the courier after the dispatch, our carrier will charge a $32 fee. In addition, we will have to withdraw the Free Express shipping option from your SkinSkinGlow points account. We appreciate your understanding.
Our processing time starts from the moment your order is successfully submitted and may take up to 2 business days to dispatch your order. However, please be aware that processing and handling time may be extended during peak sale periods. Before we can ship your order, we may need to hold your order for payment verification and confirm your details with your card issuer.
We will do our very best to minimize delays.
Shipping Rates & Delivery Times
Estimated Delivery Times (Canada):
- British Columbia & Alberta: 1–2 business days
- Manitoba & Saskatchewan: 1–2 business days
- Quebec & Ontario: 1–2 business days
- Atlantic Provinces: 1–3 business days
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United States: Delivery times vary by region:
- Zone 1: Eastern States – 3–4 business days
- Zone 2: Central States – 4–5 business days
- Zone 3: Western States – 5 business days
Remote areas may experience longer shipping times.
Please Note: Shipping windows are estimates and not guarantees. Delays may occur due to weather, traffic, or additional verification processes.
Shipping Address Details
For a smooth delivery, please provide all relevant information, including buzzer codes, directional suffixes (North, South, etc.), or special instructions.
- Address Changes: Once your package has left our warehouse, address updates cannot be made. If you need to make changes before dispatch, email us at info@loshen.ca with your order details.
- Carrier Fees: Any changes made with the courier after dispatch will incur a $32 CAD fee, and the Free Express Shipping option will be deducted from your La Crème Points account.
Tracking Your Order
All shipments include tracking information, so you can follow your package from our warehouse to your door. A confirmation email with your tracking number will be sent once your order is dispatched.
Damaged or Lost Packages
- Damaged Parcels: If your order arrives damaged, please contact us at info@loshen.ca with photos and details. We’ll work to resolve the issue promptly.
- Lost or Stolen Packages: If your package is marked "delivered" but hasn’t arrived, please contact the carrier directly to file a claim.
Tips to Avoid Lost or Stolen Packages:
- Opt for a signature upon receipt (required for orders over $350 CAD).
- Have your package delivered to your workplace.
- If you’re not home on the expected delivery date, ask a neighbor to receive your package.
Unclaimed Parcels
If your package is returned to us unclaimed, we’ll issue a refund minus a $23.95 CAD return shipping fee.
Free Samples
We believe every order deserves a little extra care! Expect 1–3 complimentary samples selected by our Skincare Specialists to perfectly complement your order.
Loyalty Rewards: La Crem Points
Earn La Crème Points with every purchase and redeem them for future orders. From time to time, we also offer Free Gifts With Purchase (GWP) for select brands, but these are available only while supplies last.
Clearance Items
Clearance items are FINAL SALE.
These products are offered at up to 75% off due to minor imperfections, nearing expiry dates (noted in descriptions), or other reasons. Returns, refunds, or credits are not available for these items.
At Loshen & Crem, we aim to deliver excellence at every step of your skincare journey, with care and a touch of elegance. Questions? Don’t hesitate to reach out—we’re always happy to assist!
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About Us
Loshen & Cream
Let's be clear, this is not about us. It's about you, it's about your skin health.
We are not your typical online skin care boutique. Although we are a virtual store, all of the experts behind Loshen & Crem are true professionals with an outstanding knowledge of the skin.
We choose the top skincare brands to provide you with the best options for healthy skin.
#Respectyourskin