This is a Forming Pomade

Pomade for textured short hair with memory hold and a natural finish

A lightweight pomade designed to style short hair with definition and structure. Its flexible formula delivers shine and control while allowing you to rework your look throughout the day—without stickiness or greasy buildup.

Recommended for:

• Short hair needing flexible definition
• Natural or structured finishes
• Reworkable styles with subtle shine

Benefits:

• Memory effect holds shape while staying flexible
• Natural-looking finish with light shine
• Non-greasy, non-sticky texture
• Allows re-styling throughout the day

How to use:

1. Warm a small amount between palms
2. Apply to dry hair and shape as desired
3. Restyle as needed

Loshen & Crem’s recommendation:

Use as a finishing touch on short cuts after styling with This is a Sea Salt Spray for added separation and volume. For extra polish, layer a touch of This is a Shine Wax on the ends.

Ingredients:

Powered by Davines' styling “factors” for flexible hold, texture memory, and anti-flaking performance.

Full INCI list:

Aqua / Water / Eau, Butyrospermum Parkii Butter / Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Ceteareth-20, Copernicia Cerifera Cera / Copernicia Cerifera (Carnauba) Wax / Cire de Carnauba, Ceresin, Glyceryl Dibehenate, Laureth-4, Beheneth-25, Orbignya Oleifera Seed Oil, PVP, Glyceryl Rosinate, Tribehenin, Glyceryl Behenate, Parfum / Fragrance, Olea Europaea Oil Unsaponifiables / Olea Europaea (Olive) Oil Unsaponifiables, Caprylyl Glycol, Benzyl Alcohol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Disodium EDTA, Caprylhydroxamic Acid, Glycerin, Linalool, Limonene, Sodium Hydroxide