Meet
Maiyah

Our believer that everything is a sign and trust her gut to take a leap of faith.

I am currently studying at the University of Alberta to become a Secondary Education teacher
with an English major and Native Studies specialization. Being an equity-deserving woman of colour, my role as an educator is for students to see themselves in me, their stories, histories, positionalities, melanin, and self-pride in me and the way I teach. My goal is to embody pedagogies that allow students the safe space to ask questions, learn about themselves, and teach me from their lived experiences.

As a lifelong learner, I love that there is always something to learn in the skincare industry! I am especially interested in educating myself on melanin-rich skin and how to best support fellow people of colour in feeling comfortable in their skin. It has always been a challenge to find skincare and makeup brands that work well for young women of colour like myself, and what drew me to Loshen & Crem is the range of products that treat and accommodate all skin types, skin colours, and lifestyles.

I ditched my Sephora interview after hearing that Loshen & Crem was looking for extra support in the summer of 2022. I had been going to Sarah for facials to treat my acne since I was 14 years old and had watched Loshen & Crem grow into something beautiful that I was dying to be a part of. I was working at Lululemon at the time. Still, I was craving a space where I could continue practicing some of my personal values of creating meaningful connections while also aligning myself with others who hold me to the same standards I hold myself to. I believe that everything is a sign. I took a leap of faith that day; it was the best decision I could have made! I am grateful to be one of the very first team members of Loshen & Crem.

I’m still young, and by no means do I have a 10-year plan, but I do have an idea of what values I want my future self to uphold. It is my personal and professional responsibility to unlearn the deep-seated colonial structures and systems of White supremacy that I exist within and contribute to as an intersectional settler educator. My ongoing commitment, solidarity and co-conspiratorship with global Indigenous peoples is to learn alongside them while building connections with fellow equity-denied peoples.

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SUNRISE SERVICE - Hydrating Hydrogel Sheet Mask | Biocellulose mask | LOSHEN & CREM
SUNRISE SERVICE - Hydrating Hydrogel Sheet Mask | Biocellulose mask | LOSHEN & CREM
SUNRISE SERVICE - Hydrating Hydrogel Sheet Mask
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